Complex products, designed with clarity.
Senior Product Designer, 15 years in mobile and B2B SaaS. I turn vague requests and tight constraints into shipped products.
Hi, I'm Jonathan
A veteran of 15 years as a designer. Over the last decade my focus has been on User Experience and Product Design. I've UX'd and designed mobile applications (iOS & Android) as well as complex B2B SaaS desktop platforms currently used by leading global gaming brands.
My work ethic is built on three core principles: designing pragmatically and for excellence, delivering on schedule, and being a person who is a pleasure to work with. I genuinely care about the products, people, and teams I work with.
Featured Work
COMPANIES I WORKED WITH:
Kind words from colleagues
Itamar Rogel
CO-CEO, Affogata
Jonathan is a talented and passionate designer and UX professional who owns projects end-to-end. He brings drive and attention-to-detail that help transform a vision to a working product that users enjoy. Jonathan is great at ignoring the noise (internal and external) and focusing on fundamentals and what's good for the user. It was a pleasure working with him and I highly recommend it.
Ran Margaliot
COO, Co-founder, Affogata
Jonathan excels at translating complex data insights into elegant, intuitive experiences. Throughout his time at Affogata, he led design initiatives across product and engineering teams with a rare mix of strategic thinking and genuine passion for the user. His ability to remain calm under pressure and turn feedback into high-quality solutions elevated our entire process. Any team would be lucky to have him.
Sharel Omer
CEO, Co-founder, Affogata
Jonathan played a key role in turning Affogata's complex ideas into clean, thoughtful experiences. He excels at bridging the gap between product, engineering, and business goals. Even in high-pressure environments, his composure and 'big picture' thinking kept our team moving fast. Highly recommended for any team building complex products.
Nati Berkover
CTO, Co-founder, NewsFusion
We hired Jonathan as our in-house designer for our B2C startup, NewsFusion. Jonathan worked devotedly on creating mobile app assets, icons, website design and more. Practically, everything we needed to get our business going.
Itamar Rogel
CO-CEO, Affogata
Jonathan is a talented and passionate designer and UX professional who owns projects end-to-end. He brings drive and attention-to-detail that help transform a vision to a working product that users enjoy. Jonathan is great at ignoring the noise (internal and external) and focusing on fundamentals and what's good for the user. It was a pleasure working with him and I highly recommend it.
Ran Margaliot
COO, Co-founder, Affogata
Jonathan excels at translating complex data insights into elegant, intuitive experiences. Throughout his time at Affogata, he led design initiatives across product and engineering teams with a rare mix of strategic thinking and genuine passion for the user. His ability to remain calm under pressure and turn feedback into high-quality solutions elevated our entire process. Any team would be lucky to have him.
Sharel Omer
CEO, Co-founder, Affogata
Jonathan played a key role in turning Affogata's complex ideas into clean, thoughtful experiences. He excels at bridging the gap between product, engineering, and business goals. Even in high-pressure environments, his composure and 'big picture' thinking kept our team moving fast. Highly recommended for any team building complex products.
Nati Berkover
CTO, Co-founder, NewsFusion
We hired Jonathan as our in-house designer for our B2C startup, NewsFusion. Jonathan worked devotedly on creating mobile app assets, icons, website design and more. Practically, everything we needed to get our business going.
Let's talk.
Got a project, idea, or collaboration in mind? Drop me a line — I usually reply within a day or two.